FREN




DELPHINE CHARLOTTE PARMENTIER

  UX, UI 

2021




Delphine Charlotte Parmentier is a jewelry designer and stylist who launched her own line in 1993 after having worked for haute couture houses. She works with different materials and techniques such as enameling, embroidery or ceramics to give her jewelry a contemporary and authentic style, out of time. She creates exceptional, captivating, unique and precious pieces with prestige and know-how. The redesign of the website, after the intervention of the Jentgen studio and Clémence, respects the sober and high-end codes of the brand in a brand new minimalist and contrasted interface that highlights the jewelry and the history of the house. In order to harmonise the identity, the design is conceived as an extension of the colour and graphic vocabulary emanating from the product photos. The new UX of the site increases the visibility of the seasonal collections by distinguishing them in the menu, and the new graphic sobriety makes it possible to express all their specific identities.

https://www.delphinecharlotteparmentier.com